Folks who are old enough remember where they were on Saturday morning when they saw a commercial with an Olympic athlete telling everyone Wheaties was a great way to start a day as breakfast. While these athletes were doing their job for marketing sponsorships, they were also playing the role of early influencers, being hero… Continue reading
Detox, short for detoxification, is a popular buzzword in diet culture and the supplement industry. A detox usually entails following a specific diet or using a detox supplement to eliminate harmful toxins in the body, and supposedly improve health and accelerate weight loss. These diets and products are just expensive gimmicks designed to make money.… Continue reading
If you’re starting a family business, chances are you have your sights set on some early success; you want to improve your bottom line, build your brand, and create a buzz in your industry; but don’t forget about the legal stuff either, it secures your business long-term. Continue reading
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